Entrepreneurs Get Their 2019 Resolutions In Shape by Forbes – Entrepreneurs

Serebral360° found a great read by Forbes – Entrepreneurs article, “Entrepreneurs Get Their 2019 Resolutions In Shape.”

Add another layer to your #Business literacy. We at Serebral360° would love to know if the Forbes – Entrepreneurs article was helpful, leave a comment, like and share. Let’s dive in and discuss the information and put it to use to grow your business. #BusinessStrategy #ContentMarketing #WebDevelopment #BrandStrategy
Info@serebral360.com 762.333.1807 www.serebral360.com
Grap a copy of our NEW Business Stratgety Books #FFSS VOL1 and #FFSS VOL2


Pledges to hit the gym, save more money or show more generosity come with the New Year’s Eve territory.

For entrepreneurs, this season also presents a fresh opportunity to generate  resolutions for their ventures – and for themselves as business owners.

ARTICLE CONTINUES AFTER ADVERTISEMENT

Several entrepreneurs recently shared 2019 business resolutions that encompass recruiting changes, new marketing efforts and cost cutting measures, to name a few. Here’s a sampling of their visions for the year.

Hiring Women

Robert Morlot, managing partner of Clearwater Business Advisers, a small management consulting firm in Florida, expects to hire women for high-level roles – partly to satisfy client demand.

“I plan to recruit several senior female executives to our company. At this point we have none,” he said.

“Aside from several of our larger corporate clients wanting us to provide senior level coaching and mentoring to females by females, we believe having women on board will give us additional perspective and diversity of thought as a firm,” Morlot explained.

User Friendliness

Gillware Data Recovery of Madison, Wis., aims to make its website more appealing to consumers.

“Our New Year’s resolution is to improve the user experience of our website as much as possible. We will be working diligently each and every day to A/B test our site to determine what our customers like the best,” CEO Brian Gill said. “We earn the majority of our business from our website, which means if we can improve the user experience, we can increase the likelihood of conversions and sales.”

The firm also plans to significantly increase its content marketing efforts.

“We will be writing well-researched and thought out blog posts that our audience finds valuable,” Gill said. “We will go into great detail to provide as much information as possible, with the goal of our blog serving as a comprehensive guide to data recovery and digital forensics, and all the complex pieces that comprise it.”

ARTICLE CONTINUES AFTER ADVERTISEMENT

Practicing The Pitch

“I’m committing to carving out 30 minutes each week to practice and hone my elevator pitch
,” said Katy Mansell-Carter, a Toronto-based copywriting and personal branding expert.

“Whether I’m meeting a prospective client face-to-face at networking events, over sales calls, through social media outreach or via cold emailing, a rock solid elevator pitch has the power to transform what happens next,” she said.

“I’ve got some big goals I want to reach this year, so have created a weekly appointment with myself to spend 30 minutes practicing, testing and tweaking my elevator pitch.”

ARTICLE CONTINUES AFTER ADVERTISEMENT

Delegating

Husband and wife team Chris and Heather Thomas aim to back away from daily operations of their Florida water sports company, Destin Vacation Boat Rentals, so they can concentrate on promoting the business.

“In 2018, we spent a lot of time running our boat rental business, often doing work that wasn’t the best use of our time, and as a result weren’t able to accomplish some of our marketing goals,” Heather Thomas explained.

“In 2019, we’re working on removing ourselves from the day to day operations so that we can focus on working 
on our business, instead of working 
in it,” she said. “We have hired a manager to help manage employees, and plan to hire a virtual assistant to help with low-level administrative tasks.”

ARTICLE CONTINUES AFTER ADVERTISEMENT

Seeing The Big Picture

Christoph Seitz, co -owner of California-based commercial cargo shipper CFR Rinkens, aims to “stop worrying so much about minor issues” in 2019. “My goal is to prioritize and focus on what really matters, both in business and personal affairs,” he said.

“I also want to make it a point to go the extra mile in listening to my customers, asking them questions, and thoroughly addressing all of their concerns and requests,” Seitz added. “It’s important to view things from different perspectives in order to learn and grow as a company.”

Cultivating Culture

Research and employee feedback have prompted Jacob Dayan, CEO of Chicago accounting firm Finance Pal,  to focus on company culture in the new year.

“Strong company culture attracts and retains top talent, and employees tend to be happier and more productive. So, we will be doing more team outings, biweekly Friday lunches, and setting up weekly challenges with rewards for teams who complete the most goals every week,” he said.

 (This is the first in a series of articles on entrepreneurs’ 2019 New Year’s resolutions.)


December 18, 2018 at 02:50PM
https://www.forbes.com/sites/dinahwisenberg/2018/12/18/entrepreneurs-get-their-2019-resolutions-in-shape/?ss=entrepreneurs
Forbes – Entrepreneurs
http://www.forbes.com/entrepreneurs/
http://bit.ly/2CMy7Yu