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Polina Levant left her career journalism career to bring endosphères therapy to the US. Levant worked at a well known Russian publication where she was only allowed to interview prominent men. After using
ndosphères therapy in her own health journey, Levant decided she wanted to bring the European treatment to the US. Levant had to travel back to her home country of Russia or even Italy to enjoy the benefits of the therapy, but knew that many Americans would enjoy the benefits of the treatment.
The first time entrepreneur opened the first US spa offering
ndosphères therapy, Cellfit, while she was pursing her doctorate in clinical psychology
Using a patented compressive micro-vibration method, the treatment can be used for body contouring, lymphatic drainage, cellulite reduction, to alleviate workout pain and soreness in muscles, to speed up athlete’s recovery time and surgical recovery, with results seen after just one session. Levant shares why she left her journalism career and paused her clinical psychology studies to take the leap of faith of becoming an entrepreneur.
Yola Robert: When you were a journalist at a prominent Russian publication you were only allowed to interview men such as Hugh Hefner, how did that fuel you to advocate for female entrepreneurs and executives?
Polina Levant: I was given an incredible opportunity to represent a major Russian publication after graduating from UCLA. Working as an international correspondent, I was assigned to only interview C-Suite accomplished, well-known businessmen and philanthropists which definitely played a significant role in my career and shaped me in many ways. However, I had always wanted to be able to sit down with inspiring, successful women. I was lucky enough to meet Adena Friedman, CEO and President of Nasdaq, and it would have been a dream to be able to learn about how she started and share her story with my readers. If anything, it fueled a passion in me for having a platform that did not cater to one gender or one archetype.
Robert: You took a break from your studies as a clinical psychologist to pursue Cellfit. Why did you feel it was time to pause your studies to grow your business?
Levant: While at Pepperdine, I always had a passion for health, fitness, and taking care of myself. I noticed that the wellness industry was emerging and that endosphères therapy would be huge in the US market. After diligence and research, I decided to create a non-invasive wellness spa with a holistic mission of making you feel good on the inside and out. A future goal of mine is to go back to school and finish up my masters program – education is important for me as I grow this business.
Robert: As an immigrant what has been the hardest part of becoming an entrepreneur in America? What advice do you have for other immigrants who are aspiring to become entrepreneurs?
Levant: The language barrier has been the most challenging part. We have business partners in Italy and France as well, adapting to other cultures and customs has been a learning process, but very rewarding. It’s essential to have the ability to express your thoughts clearly and convey your message for any kind of relationship. Lack of language proficiency could keep doors shut, so my advice would be to learn foreign languages or perfect the one you need.
Robert: What is one failure you have been able to turn into a success?
Levant: Failure to establish healthy eating habits and maintain regular physical activity got me to be an overweight, smoker at age 21. I was so unhappy and knew I needed to make a change. I focused on learning more about nutrition and wellness and got into fitness. I tried every product and service offered all over the world. I wanted to be as knowledgable as possible about what my body needed to feel healthy. As I did extensive research, it became a passion for me.
Wellness Spa as a product comes from the greatest desire to share the knowledge and contribute to our client’s journey in achieving his or hers health and beauty goals. I The services that Cellfit provides can often times be the missing puzzle piece to complete a holistic approach to one’s overall well-being.
Robert: Now knowing everything you know, what advice would you give your 21-year-old self?
Levant: I would advise myself to be healthier and more conscious of what I put into my body.
December 27, 2018 at 08:07PM
Forbes – Entrepreneurs